I've been spending a lot of time reading about search engine optimization (SEO), both for our clients and for our company as well. Man oh man, do I feel like I've fallen down a rabbit hole!

The good news is that I have found, in the midst of a lot of junk, a few very helpful articles. This article by Jill Whalen discusses the importance of title tags when it comes to SEO. It's worth giving this some thought.

And if you're not sure what a title tag is, it's the text that shows up in the bar (usually blue) at the top of your browser window. The title tag is also your first line of linked text on a search engine results page. 

Happy tagging.